AUSTEN RENO
Education & Honors
Certificates Completed:
Mount Pleasant High School's General Education Diploma. Class of 2014
Mount Pleasant Area Technical Center's Digital Media Courses I, II & III. Class of 2014
Knowledge Society's Social Media Marketing and Advertising Certification Program. Received 2017
Grand Rapids Community College's Graphics/Web Development A.A.A.S. Class of 2018
Awards Received:
1st Place Business Professionals of America Desktop Publishing Regionals, 2014
Mt. Pleasant Rotary Club's Citizen of the Month Award, February 2014
National Technical Honor Society Recognition, 2014
Skills
Office & Design Program Proficiency
Microsoft Office: Word, Powerpoint, Publisher (Intermediate Skill set: Excel, OneNote)
Adobe Suite: Photoshop, Premiere, Lightroom (Intermediate Skill Set: Illustrator, InDesign & Animate)
Audio Recording & Editing Program Proficiency
Logic Pro X
Ableton Live
Garageband
Social Media Proficiency
Facebook: Content Creation, Account Management, Advertising, Page Management, Hyper-Targeted Audience Ads
Instagram: Content Creation, Account Management and Platform Optimization
Twitter: Content Creation, Account Management and Platform Optimization
Proficient in other social media platforms such as TikTok, Youtube, and more
Online Program Proficiency
Content Planning: Loomly, Sprout Social, Sendible, Hootsuite etc.
Email Marketing: Active Campaign, Squarespace & Similar Platforms
Keyword and SEO Research: SEMrush & Similar Platforms
Design: Canva & Similar Platforms
Physical Hardware Proficiency
Comfortable with Windows and Mac Hardware
Comfortable performing high end camera work (Cameras, lights, gimbals, etc.)
Comfortable with music equipment & recording materials
Experience
"Perhaps both life and business's greatest mentor would be experience."
Social Media & Entrepreneural Endeavors:
Own and operate social media advertising business Superior Social 2017-present
Promoted the USA Cycling Fat Bike National Championships 2017-2018
Promoted the Michigan State Games Meijer Mountain Biking State Championships 2017
Promoted the Shorts Brewing Mountain Bike Series 2017
Social Media Management for the West Michigan Mountain Biking Alliance 2020-present
Social Media Marketing and Management for Spinful Bike Shop 2018-present
Social Media Management for Unitas Printing 2020-present
Cooperate product photography for Merchant Automotive online store 2021-present
Social Media Management for Marriage Aide 2021-present
Creation and Management of GR City Flat Fares Website 2018-present
Creation of the Spring Meadows Country Club Website 2019-present
I.T. Work:
Web Coordinator & Tech Support for the Mt. Pleasant Area Technical Center 2013-2014
Job History:
IT and Web Development Staff Mt. Pleasant Area Technical Center 2013-2014
Frozen Yogurt Clerk, The Pump House, Grand Rapids, MI., 2014-2015
Hardware Store Clerk, Gilroy's Got It, Mt. Pleasant, MI., 2015
Valet Runner, JW Marriott, Grand Rapids, MI., 2015-present
Valet Doorman & Shift Supervisor, JW Marriott, Grand Rapids, MI., 2017-present
Business Owner at Superior Social 2016-present
Social Media Marketer and Management at Superior Social 2016-present
Cooperate Product Photographer for Merchant Automotive 2021-present